Project Proposal Re-Write

Simplification

Taking a step back from this project I decided to reassess my aims for this brief. Primarily this was a project driven around music and a 3D illustrative exploration of that. The notion of an exhibition and gallery format was maybe taking away from this brief a lot more than it was giving. While the work should reflect and be a response to the tracks, perhaps it would be more suited to create album artwork as part of an album launch as opposed to a exhibition//album launch combination. 

The backgrounds were also taking away a lot, visually, from the focal characters. I went back to look at Keaton's work and realised that the answer lay in less is more. Rather than trying bold coloured characters, perhaps the characters should be white with coloured backgrounds; the hue and vibrancy appropriate to the song.

Rather than an abstract narrative, it also made more sense to dedicate one character to each song and explore that song independently. With white characters and coloured backgrounds the pieces would work far better as a range; each song would have a corresponding image, but the audience would be able to pick whichever cover appealed most to them.

I also went back to the idea of moving album artwork, it would be nice if I could make some of the images into GIFs that could be used as digital moving album artwork for things such as iTunes, Spotify and Soundcloud.

Project Proposal Re-Write

With my project a lot more defined and stronger, I re-wrote my initial project proposal to one that better reflected the brief I was undertaking.